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Attitude-X Business Categories

Attitude-X provides businesses with an opportunity to leverage a range of complex analytics methods to extract useful business insights from customer questionnaire responses. This is achieved by creating a study questionnaire that is specifically designed to analysis the key business pillars of a small business. Different categories of small business may have different business pillars - each of which will require specifically targeted analysis.

When you create an Attitude-X account, you are asked to nominate a business type. Attitude-X uses this information to provide you with access to pre-built questionnaires and integrated complex analytics that will help to unlock the key business insights for your business type.

Food Services (SME)

Food services (Small to Medium Enterprise: SME) is a specific business type for which Attitude-X provides the following customer studies:

  • Know Your Customer.

The food services industry includes businesses that prepare and serve food. Well known business types include:

  • restaurants
  • cafes
  • clubs
  • bars, and
  • fast food and takeaway food outlets.

Business Insights

An Attitude-X customer study can provide insights for Food Services businesses that can help to:

  • Deliver better products and services
  • Create a better customer experience
  • Increase revenue
  • Be more competitive in the market
  • Lift customer retention rates
  • React quickly to new market trends; and
  • Reduce running costs.

In addition, the Attitude-X analytics can assist through near real-time access to data that provides direct and indirect analysis about:

  • Changes in business activity and levers
  • Evaluation and monitoring of current and new target markets
  • Effectiveness of marketing activities; and
  • Contribute to business funding discussions.